I plan trips for people who've given everything to their business so they can remember who they are, and figure out what's next.

Business traveler enjoying a seaside meal, travel concierge for founders

Not a vacation, not a work trip, but something built around what you actually need it to do for you.


About Bianca

I’ve lived this.

I spent almost 15 years running my family business — scaling it, fighting for it, and eventually learning what it costs to when you pour everything into something you also love. I know the particular kind of tired that comes with being a founder or working in a family business.

Now I plan trips for people living that same reality. Not because I'm a great travel agent; plenty of people are. Because I know where you’re coming from & what you're actually walking into, and I build the trip around that.

— Bianca Wakeford, Founder

Bianca Amor Wakeford, founder of Onward Concierge, in her family retail business

How This Works

Logistics, handled perfectly. Plus a little something more.

A good travel advisor books your flights and finds you a nice hotel. I do that too — but I'm also thinking about what this specific trip needs to do for you.

  • I know the pressure you're carrying.
    I've run a family business. I recognize what's underneath a request for "somewhere quiet" or "somewhere I can think."

  • I find the meal you'll remember.
    Restaurants that will be on the next “Best of…” list — even in cities I've never been. This is one thing people tell me I'm exceptional at, and I lean into it hard.

  • I have people everywhere.
    A network of fellow business travelers and founders means real intel, real recommendations, occasionally a warm introduction — not just a guidebook.


Who I Work With

People who own or work inside a family business — currently in it, easing out of it, or newly exited and on the other side. Traveling for work, traveling to think, or finally traveling just because they can.

If that's you, I’d love to help you get to where you need to go.


What I Plan

Business trips, done right — flights, stays, and the reservation that actually matters


Personal add-ons to a work trip — an extra day, a partner joining, a meal worth flying for


Solo or small-group trips built around space to think

Quiet workspace with notebooks and window seating, solo trip planning for founders
Outdoor hot tub overlooking mountains, personal add-on to a business trip

Let’s Plan Something

Tell me where you're headed, or what's going on — a trip you need handled, a break you're overdue for, a milestone you're marking. I'll take it from there.

Common Questions

I write about knowing when it's time to go — and I plan the trip for when you actually do.